- Storytelling: Good video War spć (Majejsowa coherent, story omymowanie passed with the content of the music houses). It is worthwhile, inveighing after the cursed, to attract the viewer ibid in the narrative.
- Visual creativity: a music video should showcase innovative and interesting video shots that stand out. Interesting visual effects, set design and shots can make a music video memorable.
- Matching the climate of the piece: It is important that the music video captures the mood and emotion of the musical piece. A good music video should reinforce the message of the song and emphasise its message.
- Alignment with the artist/band: The music video should be consistent with the image and style of the artist or music band. A matching aesthetic, clothing and overall presentation can enhance the consistency and authenticity of the music video.
- Engaging direction: A good music video often requires close collaboration with a talented director who can convey the artist's vision through unique shots and a creative approach to visual narrative.
